Blizzard's "major announcement" is but mere weeks away

[roguebanshee]

Two competing Blizzard MMOs would be a huge commitment of resources which might not necessarily expand the market enough to justify both. (Eg: two games with 5 million players instead of one game with 9 million players).

Most MMO developers have a breakpoint below 100k concurrent active subscribers where the game is still profitable. 100k-120k subscribers is the point where expansions usually start becomming profitable.

Adding 1 milion subscribers would make things very profitable, unless they can't manage their funds for some reason.