03-24-2004, 12:13 AM
My favorite commercials are the computer associates ones. There are two of them that I can think of off the top of my head.
The first one is about computer security that only guards certain areas. They show a guard chasing a crook through a building. You see them running along, the guard breathing heavily and closing in on him. Then you see a sign on the wall with a dividing line showing where one section of the building ends and another begins. The guard gets to this point then stops and radios in that all is clear. The crook gets away to do whatever he wants in the rest of the building.
The second one is about reliable backups. It shows three guys walking to a meeting. One of the guys is the boss and the other two are workers. So they are walking along and a file cabinet is open and one of the workers walks into it, knocking him out cold. (I don't remember if that is how it happens, but its the general idea) So then you see the boss sitting at the meeting table. The other worker comes up and leans over to him, his hand on a folder on the table, and says "don't worry, he told me everything." Then his hand slips and he falls with his head bouncing off the table. Leaving just the boss in the meeting and knowing nothing about things.
Those commercials make me laugh whenever I see them, but yet also get their point across. So thats why I like them. Which brings me to a question, what is it about a commercial that makes you like it? If a commercial makes me laugh then I'm much more likely to remember it and so it seems like a good commercial to me. There have also been times where I've thought a commercial was really good because it just told about what it was selling and informed you about it. There are all too many commercials that I watch and then don't even know what they were trying to sell. So I guess for me those are the two things I value in a commercial: comedy and clarity.
The first one is about computer security that only guards certain areas. They show a guard chasing a crook through a building. You see them running along, the guard breathing heavily and closing in on him. Then you see a sign on the wall with a dividing line showing where one section of the building ends and another begins. The guard gets to this point then stops and radios in that all is clear. The crook gets away to do whatever he wants in the rest of the building.
The second one is about reliable backups. It shows three guys walking to a meeting. One of the guys is the boss and the other two are workers. So they are walking along and a file cabinet is open and one of the workers walks into it, knocking him out cold. (I don't remember if that is how it happens, but its the general idea) So then you see the boss sitting at the meeting table. The other worker comes up and leans over to him, his hand on a folder on the table, and says "don't worry, he told me everything." Then his hand slips and he falls with his head bouncing off the table. Leaving just the boss in the meeting and knowing nothing about things.
Those commercials make me laugh whenever I see them, but yet also get their point across. So thats why I like them. Which brings me to a question, what is it about a commercial that makes you like it? If a commercial makes me laugh then I'm much more likely to remember it and so it seems like a good commercial to me. There have also been times where I've thought a commercial was really good because it just told about what it was selling and informed you about it. There are all too many commercials that I watch and then don't even know what they were trying to sell. So I guess for me those are the two things I value in a commercial: comedy and clarity.